How to Create a Website Keyword Map? 

A website keyword map is a tool that allows you to identify keywords for your website and assign them to specific pages. It’s essential for SEO, as it can help you to avoid duplicate content and keyword cannibalization problems. 

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The process of creating a keyword map is fairly simple, but it’s important to make sure that you don’t get too bogged down in the details. This is because the process can become overly time-consuming if you don’t take it seriously. 

First, you need to come up with a list of all the keywords that you intend to use on your site. This can be done through keyword research using tools like Google Keyword Planner, Semrush, and Ahrefs. 

Once you have your list of keywords, you need to group them into buckets based on search intent. This is important because it helps you to organize your keyword list and also to ensure that all the keywords you map are relevant to your industry and geo-specific. 

Next, you need to make a note of all the URLs that are relevant to these keywords. This could be pages that you already have published, or those that you want to create in the future. It’s also a good idea to create temporary URLs for those that you don’t yet have. 

You should then go through your entire keyword list and make a note of any keywords that don’t belong in one of the buckets that you’ve created for them. This can include outlier keywords that don’t have any other relevance to the other keyword buckets. 

Another thing that you should keep in mind is to find out whether any keywords overlap with each other. This is very important as it can affect the rankings of pages that are ranked for the same keyword. 

Finally, it’s also a good idea to check if any of the keywords that you’ve mapped have similar search results on Google. This will allow you to determine if they should be mapped to the same page or if they need to be mapped to different pages. 

The most important thing to remember is that you can always change your keyword map as your website evolves. Moreover, you should update it regularly as your website grows and the number of keywords that you rank for increases. 

It’s important to be consistent with this process because it will enable you to track the progress of your keyword ranking campaigns easily. You can even use a tool like SERPWacher to track the ranking of your prepared keywords in real time. 

Lastly, it’s a good idea to create a plan for the content that you’re going to put on your pages. This will help you to avoid keyword cannibalization and to create an efficient content plan that reflects your website’s goals. 

This is a very important step that many SEOs often skip, or don’t do at all. This can result in overly optimized homepages that have no relevance to the keywords that they are mapped to, or it can lead to keyword cannibalization and lower rankings.